Javier Salgado leads ATREVIA’s office in Miami. ATREVIA is one of the global communication consulting firms and one of the references in its sector in Spanish and Portuguese speaking countries. He has a degree in Journalism from the University of Navarra and a Masters in Corporate Communication. He has been with Atrevia since 2000. After assuming different positions at its office in Barcelona, where he led the Corporate Communication team, he was involved in the expansion strategy of the company in Latin America and the US. He has acquired a wide experience in crisis communication and is the author of one of the few blogs on this topic in Spanish (http://jscomunicaciondecrisis.com).
USEC had the privilege to talk to Javier in this exclusive interview.